Magic Spoon
High-protein, low-carb cereal brand targeting adults with nostalgia for childhood flavors.
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$20M–$40M
Est. Annual Revenue
10–20
Active SKUs
3–6
Suppliers
2019
Founded
25–50
Employees
10K–100K
Monthly Visits
Why This Store Is Notable
Raised $85M. DTC + 35K+ retail doors. Same SKUs, two channels, shared supplier capacity. Allocating inventory between DTC and wholesale while staying in stock everywhere.